Unveiling Phishing Trends in the Financial Industry: Insights from Redsif Platform

Unveiling Phishing Trends in the Financial Industry: Insights from Redsif Platformovering trends in the financial industry is crucial for combating scams and protecting consumers. Redsif platform, with its vast data, focuses on the financial sector to identify instances of impersonation and brand abuse. In a recent study, they analyzed the top 100 retail banks globally to uncover phishing kits and assess the adoption of DMARC. This blog post highlights the key findings and emphasizes the importance of cybersecurity efforts.

The Study: Analyzing Impersonation and Brand Abuse

Redsif platform recently conducted a comprehensive study on the top 100 retail banks across the United States, United Kingdom, and European Union. The objective of this study was to identify instances of impersonation and brand abuse, specifically focusing on look-alike domains and websites. Redsif hypothesized that there would be a significant number of impersonated domains and underestimated fraud within the banking industry.

To carry out the study, Redsif utilized their very own cutting-edge tool called 'on domain.' This powerful tool enabled them to analyze the data collected over a period of seven days, providing valuable insights into the extent of impersonation and brand abuse in the banking sector.

Understanding Impersonation and Brand Abuse

Impersonation and brand abuse refer to deceptive practices wherein fraudsters create websites or domains that closely resemble legitimate banks, aiming to deceive unsuspecting customers. These fraudulent websites often mimic the design, layout, and content of the authentic bank's online presence, making it difficult for customers to distinguish between the real and fake entities.

By impersonating well-known banks, fraudsters attempt to gain customers' trust and trick them into sharing sensitive information such as login credentials, personal details, or even financial data. This can lead to serious consequences for individuals, including unauthorized access to bank accounts, identity theft, and financial losses.

The Research Methodology

Redsif's study involved a rigorous analysis of the top 100 retail banks across three major regions. Their team of experts leveraged the 'on domain' tool to identify instances of impersonation and brand abuse. The tool employed advanced algorithms to scan the internet, searching for look-alike domains and websites that resembled the authentic banking institutions.

Over the course of seven days, 'on domain' collected extensive data on these potential impersonation cases, including information on the deceptive domains, similarities to authentic websites, and any associated fraudulent activities. This provided Redsif with a comprehensive understanding of the scale and nature of impersonation and brand abuse within the banking industry.

The Findings

The results of the study conducted by Redsif were eye-opening. They discovered a significant number of impersonated domains and instances of brand abuse across the analyzed retail banks. The study revealed that fraudsters have become increasingly adept at creating deceptive websites that closely mimic the authentic bank's online presence.

The fraudulent websites discovered during the study exhibited remarkable similarities to the real banks' websites. From the design elements to the content and even the domain names, these imposters carefully engineered their online presence to deceive unsuspecting customers.

Furthermore, the study highlighted that fraudsters are not just targeting a few well-known banks. Impersonation attempts were observed across a wide range of banks, from large multinational institutions to smaller regional banks. This indicates that no bank is immune to impersonation and brand abuse, making it a pervasive issue within the industry.

Uncovering Phishing Kits

During the study conducted on the Redsif platform, an alarming discovery was made - a staggering 15,000 look-alike domains had been registered for various banking brands. These malicious actors were attempting to deceive unsuspecting users by creating websites that closely resembled legitimate banking sites.

Realizing the potential danger posed by these impostor domains, the researchers at Redsif decided to delve further into the issue. They focused their analysis on the riskiest 6,000 domains to identify the phishing kits being used by spammers.

Phishing kits are bundles of pre-designed web pages and scripts that facilitate the creation of fake websites. These kits are widely available on the dark web, allowing even those with minimal technical skills to create convincing replicas of legitimate websites.

By dissecting and studying these phishing kits, the researchers gained valuable insights into the methods utilized by spammers. They were able to identify common patterns and techniques used to deceive users into revealing sensitive information, such as login credentials and credit card details.

The findings shed light on the complexity and organization behind phishing attacks. It serves as a vital reminder for both banking institutions and users to remain vigilant and adopt appropriate security measures to protect against such threats.

Assessing DMARC Adoption

In addition to uncovering phishing kits, the Redsif study also assessed the adoption of DMARC (Domain-based Message Authentication, Reporting, and Conformance) among the bank brands.

DMARC is an email authentication protocol that helps prevent email spoofing and phishing attacks by allowing senders to specify how their emails should be validated. It provides a mechanism for brands to protect their domain names and ensure that unauthorized parties cannot send spoofed emails pretending to be from the brand.

Surprisingly, the study revealed that 29% of the analyzed bank brands had either no DMARC record or a misconfigured one. This alarming statistic highlights the potential vulnerability of these brands to email-based attacks and the need for improved security measures.

Furthermore, the study revealed interesting trends in DMARC adoption among different regions. American banks emerged as leaders in DMARC adoption, with a higher percentage of brands implementing the protocol effectively. European banks, on the other hand, showed a slightly lower adoption rate, with the UK closely following the United States.

This discrepancy in DMARC adoption rates can be attributed to various factors, including regulatory frameworks, awareness of email authentication protocols, and the level of cybersecurity maturity within the banking sector.

It is worth noting that the European Union (EU) has recognized the significance of DMARC in combating email spoofing and phishing attacks. As a result, they have mandated the implementation of DMARC across all EU member states by the year 2025. This proactive step will help protect consumers and businesses from falling victim to email-based fraud.

As the threat landscape continues to evolve, it is essential for organizations to prioritize the adoption and proper configuration of DMARC. By doing so, they can significantly reduce the risk of email-based attacks and safeguard their brand reputation.

Overall, the Redsif study has highlighted the critical need for increased vigilance in combating phishing attacks and promoting the adoption of secure email authentication protocols like DMARC. It serves as a wake-up call for both banking institutions and consumers to take proactive steps in protecting against online threats.

The Impact of DMARC and Continuous Cybersecurity Efforts

In today's digital age, the threat of cyber attacks is a major concern for businesses, especially those in the financial industry. One of the most common forms of cyber attacks is phishing, where attackers try to trick individuals into revealing sensitive information such as passwords or credit card details. Phishing attacks can result in significant financial losses and damage to a company's reputation.

Fortunately, there is a technology called DMARC (Domain-based Message Authentication, Reporting, and Conformance) that can help combat phishing attacks and protect businesses and their customers. DMARC is an email authentication protocol that helps to verify the authenticity of emails sent from a particular domain. By implementing DMARC, businesses can ensure that only legitimate emails are delivered to their recipients.

Reducing Look-Alike Domains

One of the significant benefits of having DMARC in place is that it significantly reduces the number of look-alike domains being created. Look-alike domains are websites or email domains that closely resemble legitimate domains, making it difficult for users to distinguish between the real and fake ones.

Phishing attackers often create look-alike domains to trick users into believing that they are visiting a legitimate website or receiving an email from a trusted source. These fake domains are typically used to collect sensitive information from unsuspecting individuals.

By implementing DMARC, businesses can enforce strict email authentication policies, ensuring that only authorized email servers can send emails on their behalf. This prevents attackers from using look-alike domains to carry out phishing attacks, as their emails will fail the DMARC authentication process.

Defense Against Phishing Attacks

Phishing attacks are a significant threat to businesses across various industries, with the financial sector being a prime target. Attackers often try to impersonate financial institutions to gain access to users' financial information or credentials.

Having DMARC in place provides a crucial defense against phishing attacks. By ensuring that only legitimate emails are delivered, businesses can significantly reduce the risk of their customers falling victim to phishing scams.

When implemented correctly, DMARC can detect and block fraudulent emails that appear to come from the business's domain. This helps to protect both the business and its customers by preventing sensitive information from falling into the wrong hands.

Utilizing Redsif Platform

Redsif platform is a powerful tool that offers various features to help organizations identify and mitigate look-alike domains, ultimately improving their cybersecurity defenses. One of the key tools provided by Redsif is their 'on domain' search functionality, which allows users to search for and identify domains that closely resemble their own. This is especially useful in detecting phishing attempts and other malicious activities that can compromise sensitive information.

The 'on domain' tool provided by Redsif is easy to use and provides accurate results. By simply entering their domain name, organizations can quickly identify any potential look-alike domains that may be attempting to deceive their customers or employees. This helps in proactively taking action and safeguarding the organization's reputation and valuable data.

In addition to the 'on domain' tool, Redsif also offers a full-length session with six months of data for members of their organization, Moog. This session provides valuable insights into the cybersecurity landscape and helps organizations understand any potential threats or vulnerabilities that they may be facing. With access to this data, organizations can make informed decisions and take appropriate measures to strengthen their cybersecurity defenses.

Recommended Resources

While Redsif platform offers powerful tools for organizations to enhance their cybersecurity, it is beneficial to explore additional resources and insights from industry experts. One highly recommended resource is the website M3AAWG.org. This organization, known as the Messaging, Malware, and Mobile Anti-Abuse Working Group, is an essential part of the cybersecurity industry.

M3AAWG.org provides a wealth of information, resources, and best practices for organizations looking to improve their cybersecurity measures. They offer insights from industry experts, research reports, and guidelines on various topics such as email security, anti-abuse practices, and messaging threats. By regularly visiting M3AAWG.org, organizations can stay updated with the latest trends and developments in the cybersecurity landscape.

In addition to M3AAWG.org, there are several other reputable organizations and websites that provide valuable resources and insights on cybersecurity. It is always recommended to explore these resources to gain a comprehensive understanding of the evolving threats and effective security measures.


Utilizing the Redsif platform and exploring recommended resources is crucial for organizations aiming to enhance their cybersecurity defenses. The 'on domain' tool provided by Redsif enables organizations to identify and address look-alike domains, protecting their customers and sensitive information. The full-length session with six months of data for members of the Moog organization further empowers organizations to make informed decisions based on real-time insights.

Additionally, exploring resources such as M3AAWG.org provides further guidance and best practices to improve cybersecurity measures. Staying up-to-date with the latest trends and developments in the industry is essential to effectively combat the evolving nature of cyber threats.

By leveraging the Redsif platform and utilizing recommended resources, organizations can strengthen their cybersecurity defenses, mitigate risks, and ensure the protection of their valuable assets and reputation.

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